The Psychographics of Marketing Guide and Workbook

How to Use Psychographic Data to Better Understand Your Market. Understanding things like the way your customers think, what they value, what they struggle with, and what comes easily to them are a...

Target Marketing Guide and Workbook

Learn to Effectively Research and Validate Your Target Market With This Marketing Guide. Regardless of the type of business you have, you need to clearly define your target market. The target marke...

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